• Responsible for overall maintenance, optimization, troubleshooting and content posting for the paper’s WordPress site
• Control of the company’s social media accounts and distribution of two daily email messages to subscribers
• Assembled a digital media plan for the publication, which includes live coverage of news events and utilizing appropriate third party tools
• Participation in content discussions with editorial staff, creation of multimedia content for the website and staff training for all digital tasks
• Reporting and coverage of local news events
• Member of a five-person Dolan Media online panel, which presented digital guidelines to the company’s 83 editors and Dolan Leadership Institute participants

Palm Springs, CA

• Project head for launch of Metromix.com site, creative team member for a corporate redesign initiative test site and project manager for sales/marketing micro-sites
• Oversight of site organization, posting operations and staff training for MyDesert.com
• Collaboration with newsroom staff for brainstorming of online media content and daily site layout plans, head of social media task force, videographer and editor for multimedia content
• Manipulation of content visualization through XML, HTML, CSS, and Javascript coding and distribution on private CMS platforms, WordPress and Tumblr
• Coordination of web coverage for major local events, breaking news coverage and overall site design

• Created and implemented promotional strategies, branding, graphic standards and procedures, giveaways, and ad campaigns
• Contributed to daily news content discussions and maintained constant communication with the newsroom for immediate updates to our broadcast plan
• Wrote, produced, edited, and scheduled daily and extended run commercial spots for on-air broadcast, designed advertising artwork for local print outlets, edited and distributed audio commercials for radio broadcast
• Recognized as Employee of the Month on four occasions